Production Treatment

The Music Video:

Brandy and Monica – The Boy Is Mine

Duration:

4.00 Minutes

Audience:

Our video will be aged at a female audience between the ages of 15 to 29 years old. However because the song ‘The Boy Is Mine’ was released in 1998 it could appeal to the 30 to 39 generation due to the time period of the song.

Resume:

The genre of the song is R’nB, and the song is about two girls fight over a certain guy and being jealous of each other, however the guy is playing both of the girls. Therefore we are going to base out video on this theme of two girls fight for a boy and imagining what there future would be like with the boy.

Suggested Elements:

The two girls in the video will be wearing casual clothing in the scenes. We will also film in front of a blue screen for where there will be different backgrounds and the singing shots. There will be different costumes and props used in the different shots for example the wedding dress and the Baby Pram.

Recording Days:

We have spent over four weeks planning our video in great detail and changed our ideas over this time. Therefore we will spend around 12days of filming over the space of 4weeks, this is because we will have to use the blue screen whilst in college and film our date/restaurant scenes in the evenings and on Saturdays. Between the times when we will be filming out footage we will have to upload them to our Apple Macs to make sure a footage is correct and see if we have to re-shoot any. If we film our footage in this allocated time it will mean we will be able to edit all out footage to a good quality and complete our CD cover and poster.